Monday, August 24, 2015

Calvin Klein: Untruth in Advertising

Calvin Klein has been Adsense-stalking me for the last few days.  And I have to say I find their advertisements baffling.  I guess I just do not understand how the English language intersects with "fashion"?

First there was this:

Find your fit.  Where "fit" means trousers that expose too much ankle, a shirt just the wrong length to wear either tucked in or shirt-tails out, with sleeves you need to roll up.  Huh?

But, you know, whatever.  Then there was this:

The "denim series" of "jeans" that is a pair of sweatshirt-material shorts.  Now they are just taking the piss, right?

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