Friday, March 27, 2009

Biker Chick Advertising

I have this thing about motorcycles used as fashion shoot props. It isn't that I don't like bikes, I rode one myself for many years. It is the way models are posed in a way that demonstrates that they could never plausibly swing a leg over and roar off into the sunset. Absolutely nothing about this outfit would work on a motorcycle. The hat would fly of, hair would mat, bugs in the teeth, the spike heels would stop you from changing gears and the clothes would offer less than zero protection when the flesh meet the blacktop and, oh, the loose gold pants would probably snag and ensure that a meeting would occur real soon. Yeah, this is not a woman that rides a bike, she merely decorates one.

By contrast the Coffee mate woman has on jeans and a leather jacket and has a helmet with her. She looks you in the eye. "Yes, I drink coffee with fake creamer and I ride a scooter," she seems to say. "But but attitude is everything, you can have an expensive motorcycle and wear designer duds and still be a douche." And I agree with her. I would rather be the moped chick with an attitude than Goldy-Pants any day. Moped chick looks like she could really get somewhere on her machine... *and* look good doing it.

15 comments:

Christina the coffee lady said...

LOL.... I love your perspective. I have to vote for Moped girl. (Not just because she ruins good coffee with fake creamer) She looks like she can get the job done!

Sam Servedio said...

I like the biker ladies as well!

Linda said...

I just like riding with the wind blowing through my hair!

ALS of Nevada said...

Nice descriptions given for the ads... I like the nestles one.

Solo Ad Explosion said...

The lady in gold is spot on "eye candy" cause the wind would shred that outfit!

BarbaraRae said...

Love your perspective on this topic!
The biker chics have it...not goldie
pants!

Julie said...

OMGosh...LOL! That's a great perspective!

Maureen said...

Ha! That is funny! Goldy Pants would not last on a motorcycle. The wind would blow her apart she is so skinny! Moped girl looks cool. I wouldn't buy fake creamer, but I'd at least read the ad-

Connie said...

That's advertising for you. Wonder what message the coffee creamer ad is trying to send ;)

Johanna said...

I loved the coffee mate woman!

cady said...

i agree with what you've said. as you pointed out, most bike models aren't dressed for hopping on and going off on a ride.

corrin said...

I love goldie pants. Very Indiana Jones.

Sadie said...

haha - I've never quite thought about it that way, but you are so right!! Now I'm going to laugh every time I see one of those ads.

Clyde Durgin said...

When I see ads like this it makes me wish I were a motorcycle.

Thus concludes my sexist remark. You've been a great audience. Try the veil, and be sure to tip your waitress. *bows, exists stage left*

Anonymous said...

As long as they're not trying to eat a hamburger and getting tomato juice and mustard running down their arms, they can sit on those hogs and look as pretty as they want. Don't bother me one iota whether they have the strength to even move the kick stand. As a matter of fact, my wife would look good sitting on one of those things..mmmmmmm.